street date

[bitterfruit]

Is the street date for the record June 20? It's already on emusic. Mistake?

[Patrick]

No, it's what's known in the industry as a "soft street date."

We figured the sooner people could get their hands on this record the better.

Patrick

[tinobeat]

why that sounds like a setup for a dirty joke to me right now, I have no idea.

either way, I'm gonna need to get this before I leave the country on the 18th. hello mailorder.

[9000]

just wanted to say thumbs up on the "soft street date." hope you do this for future releases and maybe even throw a little early consideration to mbb'ers.

[Patrick]

Hey 9000

Like the idea of throwing some consideration to MBBers. We'll try to figure out a way to do that (without causing massive confusion and stress as we did with the Burma subscription series!)

Soft street dates are VERY unpopular with retailers. Stores like a level playing field...

Patrick